Regional Brand Manager 發佈時間:2020-10-27
工作地點:Shatin (Shek Mun), HKSAR


- Responsible for development and execution of marketing plans to build brand equity

- Identify key opportunities (incorporating understanding on consumers, competition, and external environment) and develop action plans for brands in line with business objective

- Create engaging brand experience through relevant consumer touch points including but not limit to ATL communications, in-store visibility, sampling program and consumer promotion

- Monitor & analyze category / brand including competitive benchmarking

- Propose optimal marketing budgets for category based on consumer profile, ensure all products are properly reviewed and evaluated

- Work closely with product-design team, external agencies and production house for advertisement and POP production


- Degree holder in Marketing or related discipline;

- A minimum of 7 years’ experience in marketing, trade marketing duties;

- Familiar in South East Asian markets, preferable in Thailand FMCG market;

- Good knowledge in FMCG & Household Care industry;

- Advanced understanding of Consumer, Market intelligence sources, and Category trends;

- Innovative and drives for changes;

- Excellent planning and project management skills;

- Data sensitive and strong analytical skills;

- Strong communication skills in both written and spoken English and Chinese;

- Proficient PC skills.

Interested parties, please apply in full resume with current & expected salaries, and the earliest availability to us.

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